Tag: New Balance

Even Die-Hard Hoka Fans Are Switching to These Less Expensive Sneakers from Brooks, Asics and New Balance

Credit: Eating Well We love Hoka shoes—the Hoka Skyflow is a favorite cushioned walking shoe, and the Hoka Mach 6 is our writer’s podiatrist father-in-law’s go-to. But $160 for the Skyflow or $140 for the Mach 6 can add up when you’re replacing them regularly. Luckily, Amazon sleuths have tracked down a few pairs that feel like Hokas for a […]

New Balance Looks Back on Historic London Marathon

Sabastian Sawe after winning the Men’s elite race during the 2026 TCS London Marathon. Photo by John Walton/PA Images via Getty Images Sunday was a day flush with records at the London Marathon. Three men beat the previous world record for the distance, including the first two to surpass the two-hour barrier, a new women’s […]

EXCLUSIVE: New Balance Promotes Tracy Knauer to Lead North America

Tracy Knauer Courtesy of New Balance New Balance has a new leader for its North American business. The athletic brand said Thursday that Tracy Knauer has been promoted to senior vice president, North America. Knauer has over 20 years’ experience at New Balance, with roles that span marketing, product, sales and direct-to-consumer. She joined the […]

Salehe Bembury’s Latest New Balance Sneaker Takes After Oregon’s Crater Lake

The Salehe Bembury x New Balance 992 “Calm Be the Crater” features in a campaign in Oregon’s Crater National Park. Courtesy of Salehe Bembury Salehe Bembury‘s series of nature-derived New Balance sneakers will continue this week with a shoe inspired by the deepest lake in the United States. The Salehe Bembury x New Balance 992 […]

New Balance’s Red-Hot Low-Profile Sneaker Is Coming Out in Pastel Suede

  New Balance’s new 204L sneaker has been a runaway hit for the Boston-based footwear brand with rapid sellouts in nearly every style that has been released thus far. After the recent launch of the Pearl Gray colorway, another pastel pair will be released in November, but don’t expect it to last on store shelves […]

Rosalía Is New Balance’s Newest Ambassador – and the Face of the 204L

Rosalía makes her debut for New Balance in a campaign featuring the forthcoming 204L. Courtesy of New Balance The New Balance 204L has been widely leaked and discussed, with Ronnie Fieg even teasing his Kith collaboration on the model that’s drawn Miu Miu comparisons, but not once has New Balance itself acknowledged the shoe’s existence […]

New Balance, Stuart Weitzman Among the Accessories Council’s 2025 ACE Awards Honorees

Lorenz.OG’s New Balance 860v2 features his signature hand-dyed gradient treatment. Courtesy of Lorenz.OG The Accessories Council on Thursday unveiled the honorees of its 2025 ACE Awards, which will take place on May 6 at The Pierre hotel in New York City. The annual awards show celebrates “great strides in raising awareness and growth for the […]

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