Shaquille O’Neal and Allen Iverson star in “Power Moves,” the documentary on the relaunch of Reebok Basketball. Courtesy of Netflix A behind-the-scenes look at Shaquille O’Neal and Allen Iverson‘s work at Reebok is coming to Netflix soon. Reebok has released the trailer for “Power Moves,” a Netflix documentary series on the brand’s comeback efforts. Chief […]
Sofia Richie Grainge is embracing the spring weather with chic Reebok sneakers on foot. In partnership with Reebok, the model has been wearing the Classic AZ sneaker in a lilac colorway mirroring the dreamy floral blossoms of the season. Sofia Richie Grainge wearing the Reebok Classic AZ sneaker.Courtesy of Reebok The Classic AZ pays tribute […]
A new joint venture between Galaxy and Batra Group, dubbed GB Brands Europe Limited, will oversee the brand’s operations across Europe and the UK. Courtesy of Authentic After a period of reshuffling, Authentic Brands Group has found new partners for its Reebok operations in the U.S., Europe and the UK. As reported by FN in […]
Zac Clark. CREDIT: Courtesy of Release Recovery Zac Clark is a marathon veteran, having run 15 across multiple cities globally. However, he admitted each time running the TCS New York City Marathon means the most — this year, in particular, because of his partnership with Reebok. “New York is by far the best because there is […]
With ‘Alien: Romulus’ set to hit theaters soon as the seventh film of the franchise, Reebok is dropping a collaboration that brings a pair of sneakers from the big screen to real-life. The Alien x Reebok BB 4000 II Mid comes pre-distressed to make you look like you just came out of a confrontation with […]
The performance running shoe category is hot, and Reebok is the latest brand looking to capture a piece of the market. “Running is a massive category, and we have heritage in this space, so we’re not an outsider. We’ve maybe been inconsistent, but we’ve always had a position in running and have had great products,” […]