Analysts Say Nike Wins in DTC, Jordan Brand Can Help the Company Overcome Challenges
Nike missed expectations for earnings on Thursday, but analysts were still impressed with the company’s progress in North America, DTC sales and clearing through excess inventory. The athletic giant reported Q4 revenues were $12.8 billion, up 5 percent compared to 2022. For the full year, revenues were $51.2 billion, up 10 percent over the prior year. Nike […]