Crocs Inc. is accusing a former employee of stealing trade secrets and using them to manufacture competing products at Joybees, his new company. In a lawsuit filed in a U.S. District Court in the District of Colorado on Thursday, Crocs claimed that Joybees and its CEO Kellen McCarvel, a former Crocs employee, have a history of […]
Crocs Inc., which just reported stronger than expected results for the first quarter, is using a tried and true DTC distribution strategy to grow its Hey Dude brand. The comfort footwear company, which owns the Crocs and Hey Dude brands, reported strong DTC growth for both brands in the first quarter. Crocs brand DTC revenues grew 19% year over year. […]
Bodega has joined forces with Crocs for its next sneaker project. This time, the renowned sneaker boutique has reimagined the footwear brand’s iconic Clog that’s hitting retail next month. Bodega previewed its forthcoming Crocs Clog All-Terrain “Nict-Tech” collab on Instagram yesterday, along with sharing details about the project on its social media channels. The Bodega […]