Marketing Plays: Fila Enters Into a Partnership With Red Bull Half Court 3×3 Basketball Competition + More News

See all the season’s biggest marketing moves, from ad campaigns and digital initiatives to major ambassador partnerships. Got some news to share? Send it to [email protected]. Feb. 20, 2023: Fila announced today that it has entered into a partnership with the 3×3 basketball competition Red Bull Half Court. According to Fila, the brand will serve as its […]

Nike Sued for Allegedly Using Unlicensed Fonts in Advertising & Marketing

Nike is facing a new lawsuit from Production Systems SAS, which conducts business under the trade name Production Type, for allegedly using unlicensed fonts in its advertising and marketing campaigns. According to a new lawsuit filed by Production Type in a New York federal court on Monday, Nike allegedly used the French company’s copyrighted “Kreuz” font software […]

NYC’s Garment District Awarded $4.5 Million in Funding from State for Revitalization Efforts

On Wednesday, New York Governor Kathy Hochul announced that NYC’s Garment District will receive $4.5 million in funding as part of the state’s NY Forward program, which is intended to support the development and implementation of revitalization plans across the state. The announcement was made at the Fashion Institute of Technology on the last day of New York Fashion […]

New York Fashion Week’s Top Footwear Collabs for Fall Winter 2023

For a relatively quiet season, New York Fashion Week still brought some oomph for fall winter ’23. That was especially the case with a handful of footwear collaborations that punctuated the runways, from detail-oriented feathered kitten heels at Area, courtesy of Italian brand Sergio Rossi to tried-and-true signatures provided from the likes of Manolo Blahnik […]

Luxury Segment, Retail Channel Boost OTB Group 2022 Sales

MILAN — The luxury segment is driving growth at the OTB Group, which saw gains in profitability and revenues, and has laid out an ambitious three-year plan. “We want and must grow through our ambitious plan, but it is one that can be reached,” said OTB CEO Ubaldo Minelli in an interview. In the 12 months ended […]

Neiman Marcus Group to Cut 5% of Staff, Restructure Leadership Team

Neiman Marcus Group announced on Tuesday that it will eliminate less than 5% of roles across the company as part of a “strategic realignment” meant to accelerate its push to become a top luxury destination. “It is always our intent to minimize the impact to existing associate jobs, and we take these types of decisions […]

Footwear Prices Were Up 0.4% in January as FDRA Predicts Inflation to Slow

Price growth slowed in January as inflation shows more signs of waning. Consumer prices rose by 6.4% in January compared to last year, according to a Tuesday report from the U.S. Bureau of Labor Statistics. This marks the smallest 12-month increase since the period ending in October 2021 and a slowdown from December’s 6.5% and November’s 7.1% year-over-year growth. Compared to […]

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