See all the season’s biggest marketing moves, from ad campaigns and digital initiatives to major ambassador partnerships. Got some news to share? Send it to [email protected]. July 11, 2022: Vans has released a campaign with Anderson .Paak for his new “Vanderson” collection. The new campaign, dubbed “Classic Since Forever,” features the eight time Grammy-award winning artist drumming in […]
Hey Dude is rolling out a new marketing and brand identity campaign, its first major branding push since it was acquired by Crocs in February at a deal valued at $2.5 billion. Today, the comfort-casual footwear brand launches a new identity centered around the message “Good to Go-To,” which aims to solidify the brand as the first […]
Who’s in, who’s out, who’s been promoted and hired — FN covers all the industry changes in one place. Know of an executive on the move? Tell us at [email protected]. July 11, 2022: Matchesfashion is set to welcome its fourth CEO in five years, according to a report from FN sister publication WWD. The e-commerce company […]
Over the course of three days, nearly 300,000 people flocked to Hard Rock Stadium for the inaugural Miami Grand Prix in May. The Formula 1 mega racing event brought plenty of glitz and glamour to Florida with help from celebrity attendees such as LeBron James, Michael Jordan, Tom Brady, Serena Williams and more A-listers, who watched cars […]
Gap Inc. on Monday announced that its president and CEO, Sonia Syngal, would step down from her role in the company and on its board. Syngal will remain in her role during a transition period, after which Gap executive chairman Bob Martin will serve as president and CEO before a replacement is named, the company […]
Cryptocurrency has had a rough time lately. The elusive digital currency used by investors, gamers, and metaverse early-adopters to purchase NFTs (non-fungible tokens), avatar skins in games like Roblox, and virtual collectible goods has seen a recent downturn from record highs. But while the metaverse’s main form of payment and conducting transactions virtually has seen […]
In celebration of the model’s 30th Anniversary, Jordan Brand will be releasing a special edition Air Jordan 7 SE “Afrobeats” colorway. Afrobeat is a music genre that involves the combination of elements of West African musical styles such as fuji music and highlife with American jazz and later soul and funk influences, with a focus on chanted […]
In addition to the White and Black colorways, the Off-White x Nike Air Force 1 Mid has been revealed in a third, Pine Green colorway. This offering of the Off-White x Nike Air Force 1 Mid features a Pine Green leather upper paired with White leather Swooshes. Other notable details includes the candle logo and “OFF” branding embroidered on the heels. […]
Rosie Huntington-Whiteley promoted her new makeup while in a lemon-yellow mood. The model poses reclined on a tan love seat shaped like a clam, dynamically covering her eye with a cream blush, her legs crossed in front of her. The product is one of many from her makeup line Rose Inc. The brand features a lot […]
Florence Pugh was a hot pink princess at the 2022 Valentino Couture show in Rome. The actress sat with a star studded front row to attend the July 9th show, making her presence known among some serious celebrities in a neon pink gown. Other notable attendees were Anne Hathaway, Kate Hudson, and Naomi Campbell. Florence Pugh […]